Welcome to eTips
eTips is despatched weekly by email. It's packed with important business development tips from the team at Julian Midwinter & Associates.
eTips 2013 
How to create an email marketing campaign for your firm |
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| Last week, eTips made the case for email as a marketing tool and how to get your email list together.
When you’re ready to get underway, these tips will help you put together effective emails: |
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Email marketing primer |
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| With all the recent hype around social media, email has been relegated to the back seat. That’s a shame because, correctly used, email remains a powerful marketing tool. |
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It takes more than a tweet |
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| In the professional services space, it’s a mistake if you think the 140-character tweet is what it takes to make you a powerful authority who will draw clients, referral sources, and opinion leaders. For a professional service firm, at the very foundation of any effective social media strategy is creating quality content and publishing it on your website and more widely. |
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